Top 5 Virtual Fitness Programs on Android in Oceania: Q3 2023

The third quarter of 2023 saw significant activity in the virtual fitness app market on Android in Oceania. Here’s a closer look at the performance of the top 5 virtual fitness programs, based on data from Sensor Tower.

Fitbit from Fitbit LLC experienced a noticeable decline in weekly revenue, starting from $50.8K at the end of June and decreasing to around $30.5K by the last week of September. Weekly downloads showed a slight downward trend, beginning at 4.3K and ending at approximately 2.6K. However, weekly active users fluctuated, peaking at 178.7K in mid-September before settling at 155.9K by the end of the quarter.

Strava: Run, Bike, Hike from Strava Inc. displayed a mixed performance. Weekly revenue peaked at $30.2K in mid-August, before stabilizing around $23.6K towards the end of September. Downloads remained relatively consistent, hovering around the 3K mark, while active users saw a slight increase from 144K to 162K over the quarter.

AllTrails: Hike, Bike & Run by AllTrails, LLC showed steady growth in revenue, starting at $8K at the end of June and reaching $11.4K by mid-September. Weekly downloads fluctuated but generally remained above 4K, with a peak of 5.8K in late August. Active users, however, saw a decline from 64.4K in early July to 49.4K by the end of September.

Sweat: Fitness App For Women from Sweat maintained a relatively stable revenue stream, averaging around $6.5K per week. Downloads were modest, staying just above 100 per week throughout the quarter. Active users showed a slight decline from 2.1K at the end of June to 1.6K by late September.

Geocaching® by Groundspeak Inc. had a varied performance. Revenue fluctuated, peaking at $4.7K in mid-July and ending at $4K by the last week of September. Downloads remained steady, averaging around 900 weekly, while active users peaked at 1.4K in mid-August, before leveling off to approximately 1K by the end of the quarter.

For more detailed insights and data, visit Sensor Tower.